GAVID076 – Facebook Targeting January 2018 Summary   Look at existing client base Start Wide and Locally 20 mile radius Job titles/Interests Build an audience Who’s clicking and showing interest Who actually bought Build level 2 audience from those people

GAVID075 – How to Automate Your Hiring January 2018 Summary Interview 50 people to hire 10 to keep 1. Hiring List out criteria Multi-step application Real life videos Resume Submit samples Make an offer Training Make videos to help with training process

GAVID074 – Why is No One Buying From Me? January 2018 Summary   Is the product you offering any good Does it really solve a “real” problem Does it do what it says its going to do   Strong/Clear offer Message wrong? Consolidate Offer something for “free”/motivate them Is it the right fit for them … Read more

GAVID073 – How to Effectively Hire a VA (Introduction to the Basics) January 2018 Summary   List out everything you want a VA to do Make sure to be extra clear Document the exact process you want them to go through Capability and technology needed Speed test Typing test Loom video Hear how they sound/talk … Read more

GAVID072- End of The Year Self Reflection December 2018 Summary   *Don’t let up the gas when prospecting, quoting, closing *Push harder and be more consistent during the most challenging times of the year   Self reflect on your year   How can i bridge the gap and be more involved during the challenging times … Read more

GAVID080 Lead Magnets-What You Need to Know People rarely read lead magnets. Don’t invest a lot of time into it. Keep it actionable and 1-2 pages long. Example copy: “We all want  (insert action), here’s a simple formula to achieve (action). Seinfeld Effect The goal of a lead magnet is to get to the next … Read more

GAVID079   How You Safely Partner With Someone Else “Getting a partner in business is like getting married but without the sex.” Don’t ever go into an official partnership immediately. Write a letter of intent. Start with 30-90 days Outline expectations of each person including hours worked and money invested. If it is working, move … Read more

  GAVID078 Which Social Platform Should I Be On? There’s not a magical social network. What is important is to choose the one that is easy for you to master. If you don’t know where to start, start with Facebook as it is the largest social network. Choose one, be concise, helpful, and share value. … Read more

GAVID081 Cold Email for Clients The client needs to understand that regardless of how above-board your approach is, there will still be people who will respond negatively to cold email. Ask for a 90 day trial followed by month to month pending good work relationship. This allows time for set up, copy testing, etc In … Read more